Vitaldin, a BNS-owned brand for sports and functional nutrition
Vitaldin brings a practical way to integrate essential nutrients into your routine. Its formulas combine high-quality ingredients with a convenient and enjoyable format, designed to help you stay active and feel better every day. The experience becomes smoother, tastier and far easier to maintain. As a BNS brand, we offer products designed for your daily needs, from vitamins to sports and health supplements, uniting scientific rigor with convenient, delicious formats. Taking care of yourself, every day, has never been as simple, effective, and enjoyable.
Scientific expertise behind every formula
The development of Vitaldin is supported by the BNS team with extensive experience in applied nutrition and product innovation. Our approach focuses on creating formulas that deliver real effectiveness while providing superior flavour, optimal absorption and effortless consumption. Attentive as always to emerging international trends, we saw that consumers needed formats that were more convenient, nicer flavors, and enhanced consumption experiences when it comes to dietary supplements. Each reference is the result of technical precision and a clear commitment to user wellbeing.
THAT IS HOW VITALDIN WAS BORN:
A BNS-owned brand that embodies a new vision, backed by a nutraceutical specialist like BNS. Our challenge was twofold:
Responding to a new generation looking for safe and effective products that were easy to ingest, tasty, with all the internationally certified "free" values
(sugar-free, gluten-free, vegan).
And in sports, offering fast, safe energy for better performance, with convenient formats for use before, during, and after exercise.
Vitaldin Project Goals
Vitaldin works continually and rigorously to bring functional and sports nutrition to consumers in simple, attractive, and accessible ways, giving a category perceived as "complex" a whole range of innovative, easy-to-consume formats like gummies, gels, and bars, providing well-being, energy, and vitality for everyday life.
The project incorporates brand strategy, nutritional formulation, ingredient selection and packaging design that reinforce the product’s positioning. The technical strategy accompanies each stage, protecting the balance between taste, stability and functional value. This unified process guarantees that every line within Vitaldin delivers a reliable and enjoyable experience.
BRANDING
and expansion
(go-to-market):
Leadership in marketing and business development, relating the product to the consumer and positioning Vitaldin as a benchmark brand in functional and sports nutrition.
Industrial capacity and R&D
Timely launch of internationally competitive products.
Scientific, technical,
and regulatory expertise:
Guaranteeing top-quality products.
The outcome is a complete range with a clear structure, strong visual coherence and a practical approach that guides the consumer effortlessly. Each product speaks directly to its role, helping users choose what best suits their needs. From the first impression to the final intake, the experience remains intuitive and consistent.
Healthy nutrition by Vitaldin
The Health line brings together formulas designed to support everyday wellbeing. It includes essential vitamins and functional nutrients that contribute to immune defence, energy and overall balance. The combination of natural flavours, soft textures and carefully selected ingredients creates an experience that encourages routine and simplifies supplementation.
Your dose
for a
better life
The Vitaldin Health line includes products such as sleep gummies with melatonin, multivitamins for adults and children, probiotics, vitamin C, vitamin D3, and options for sleep and relaxation, vitality, beauty, health, and wellness.
Sports nutrition by Vitaldin
The Sport line focuses on performance, endurance and recovery, offering options tailored to periods of intense activity. Its formulas are developed to support long-lasting effort, quick energy release and effective post-training replenishment. The gummies are easy to consume during movement, providing a practical ally for athletes seeking efficiency and flavour.
Your dose
for better
training
The Vitaldin Sport range focuses on athletic performance and recovery. All products are designed to provide energy, hydration, strength, and recovery for athletes and highly active people. This line includes a wide variety of products:
- Energy Gummies. Formulated with cafffeine and taurine, electrolytes, or BCAAs.
- Dense energy gels and Hydro. (with or without caffeine).
- Bars. Paleo, high-protein bars, and wafers.
- Whey protein. Flavors like chocalate, strawberry, or vanilla.
- Powdered supplements.
- Pre/post-workout products.
